There are multiple factors that go into measuring the rank of a web hosting provider and, of course, speed is huge. We took the same website and tested it against all hosting providers to measure their speed via factors such as load time, TTFB, and core web Vitals like LCP, FID, CLS.
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TTFB, also called Time To First Byte, is the measurement of the responsiveness of a webpage. So, if a page loads slowly due to too many lagging pictures, content, or slow wen hosting provider, that TTFB measurement will be affected. A Slow TTFB can impact a website’s ability to respond on multiple devices and can be a contributing factor to a visitor’s loss of attention span or distraction away from your site to your competitors.
Your load time is the amount of time it take between when an interested visitor clicks a link directing them towards your website and when your page fully loads for them. Usually, this takes a matter of milliseconds, but some hosting providers, due to many reasons, can take quite a few seconds to load.
It’s important to keep your load time as short as possible, because you want to keep your potential customers engaged right through the entire buying process. Any disruption, such as a small wait time, can translate to a loss of interest. Yes, even a few seconds can direct a visitor somewhere else. This is why, knowing how fast your website will be through multiple web hosting providers is important.
It’s important to choose your web hosting provider based on your needs and not the needs of businesses next door to you. List your requirements from a website, budget, your target and realistic traffic numbers, and other features you need or don’t need. From there, you can better align your website with the hosting provider that is going to give you the best experience.
